Today, over 85 percent of patients search online before booking a doctor’s appointment. If your website isn’t fully optimized to drive patient volume, you are losing business.
Do you have an established practice with lots of word-of-mouth physician and patient referrals?
It’s a certainty these referred prospects will look at your website before committing to see you.
Have you opted-out of Medicare and operate a direct-pay practice?
All the more reason your brand must shine online. After all, you’re asking folks to pay more, out of network, for your integrative health services.
Your site conveys your brand promise and identity, and communicates your company ethos. If that message was created before 2011—not a typo—it’s unlikely you have a vibrant online presence designed to deliver new patients to your reception room.